Youngsters in Chennai are increasingly investing in land in developing areas like Parandur and Avadi due to affordability and long-term value. This trend was evident at the Credai FairPro 2025, where plotted developments saw high interest. Experts attribute this to increasing metro connectivity and IT corridors. Post-COVID, investors prefer low-maintenance and flexible options like land, while women investors favor 2 and 2.5 BHK units in suburban areas.

Chennai's real estate landscape is witnessing a shift as young professionals increasingly favor land investments in developing areas like Parandur and Avadi. Affordability and the potential for long-term appreciation are key drivers behind this trend, which was clearly visible at the recent Credai FairPro 2025. Plotted developments garnered significant interest, signaling a growing preference for land as an investment vehicle.

Experts point to improving metro connectivity and the expansion of IT corridors as crucial factors fueling this surge. These developments are making previously less accessible areas more attractive for both residents and investors. The post-COVID investment climate also plays a role, with many seeking low-maintenance and flexible investment options. Land, with its relatively lower upkeep costs and potential for customization, fits this bill perfectly.

Interestingly, while younger investors are focusing on land, women investors are showing a strong preference for 2 and 2.5 BHK apartments in suburban locations. This divergence in investment choices highlights the diverse needs and priorities of Chennai's growing investor base. The trend underscores the dynamism of the Chennai real estate market and the increasing sophistication of its investors.